CRMNEXT simplifies account opening with guided journeys based on ownership and product types, ensuring only relevant fields are displayed to reduce error, increase efficiency and speed things up.
Curious how CRMNEXT could work for you?
"One of the key missions with an onboarding process is to get out of the starting blocks as quickly as possible so the customer realizes you appreciate their business."
– Jim Marous, CEO, Digital Banking Report ¹
42% of members experience friction when opening an account ³
Only 50% of institutions have an onboarding process in place. ⁵
By the Numbers:
Digitally vs. Branch-Opened Accounts
Digitally vs. Branch-Opened Accounts
Preference vs. Reality ⁶
Digital
70% of customers prefer opening an account online
Branch
Yet 60% of all accounts still involve going into a branch
Funded within First Month ($100 or greater) ²
Digital
29%
Branch
70%
Average Account Balances ⁷
Digital
Hold 13% the balancesof branch-originated
Branch
7-10X higher amounts than accounts opened digitally
Defining Exceptional Onboarding ⁴
- • Need for Speed - Use existing information to accelerate process
- • Keep it Simple - Give clear instructions on what to bring and expect
- • Stay in Touch - Minimum of 5-7 touches within first 90 days
Better Account Opening with CRMNEXT
Simplify
• Pre-populated fields
• Guided opening journeys
• 360o has all data in one view
• Guided opening journeys
• 360o has all data in one view
Accelerate
• Easy 6-step process
• Start-to-finish in 10 min.
• 75% faster onboarding
• Start-to-finish in 10 min.
• 75% faster onboarding
Communicate
• Pre-set follow-up cadence
• Auto-triggered reminders
• Unified platform for personalization
• Auto-triggered reminders
• Unified platform for personalization
Sources: ¹ Banking Transformed 2021; ² Novantas 2020; ³ Gapgemini 2021; ⁴ Deloitte 2017; ⁵ Digital Banking Report 2017; ⁶ Bottomline Technologies 2018; ⁷ Novantas 2021
Simplify Work. Drive Growth.
Deliver on Experience.
Deliver on Experience.
